TS Entertainment has stirred up controversy once again. The agency recently announced it will extend control over the BAP trademark, angering fans and former group members alike. This decision came just as BAP members reunited to release a new album after six years apart. The reunion, highly anticipated by fans, has now been overshadowed by the agency’s move.
TS Entertainment Extends Control Over BAP Trademark
TS Entertainment registered the BAP trademark in 2011. BAP, debuting in 2012, quickly became a major player in the K-pop industry. However, by 2019, all members had left the agency, seeking new opportunities. Despite this, the agency continues to hold the trademark, blocking the members from using the name that made them famous.
BAP Members Reunite Under a New Name
In August 2024, four BAP members—Bang Yongguk, Jung Daehyun, Yoo Youngjae, and Moon Jongup—reunited to release Curtain Call. Unfortunately, due to the trademark issue, they could not perform under the BAP name. Instead, they adopted the name BANG&JUNG&YOO&MOON, derived from their first names. Fans, although thrilled about the reunion, expressed frustration over the situation.
Fans Criticize TS Entertainment’s Decision
Fans reacted harshly to TS Entertainment’s decision. Many view the agency’s actions as selfish, especially given that TS Entertainment has been inactive since 2021. Financial issues and legal battles with other artists led to the agency’s decline. Despite this, the company has refused to relinquish the BAP trademark, which many believe should belong to the group members.
What Lies Ahead for BAP Members?
The situation leaves fans wondering about the future. Will the BAP members continue their reunion under the BANG&JUNG&YOO&MOON name? Or is there hope they might reclaim the BAP name and legacy? TS Entertainment’s actions have raised serious concerns about the ongoing power struggles between agencies and K-pop artists. In my view, this conflict reflects a broader issue within the industry, where control over creative rights often outweighs the well-being of the artists.